- librarian have become aware that digital collections are often underutilized by their intended user base
- one of the best ways to promote digital library collections is through social media, but many librarians do not use it correctly
- five principles to integrate a social networking plan into a digital library context
- listen
- find out where the conversations are and what is being said
- identify the people central to the conversation and engage with them
- platforms for listening - Google Alerts, RSS feeds, Twitter, etc.
- understand language and cultural norms
- participation
- social networking allows digital librarians to put a human face to their collections
- establish trust with users
- Transparency
- transparency reinforces positive relationships with users
- Policy
- libraries should consider developing a social media policy
- Planning
- libraries should plan social networking ahead of time
- creating wikis is easy
- free wikis are not very complex, but can be effective
- the use of wikis in the workplace is just beginning to catch on, and the deployment of wikis in libraries is starting
- wikis in libraries are used to manage a variety of information
Arch, Xan. "Creating the Academic Library Folksonomy: Put Social Tagging to Work at Your Institution." C&RL News 68. No. 2 (2007).
- social tagging allows an individual to create bookmarks (tags) for websites and save them online
- websites allow these bookmarks to be shared and new resources to be discovered
- this should be brought into libraries
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